m'kay. you place a marker in the editor, and there's a text field. you can type in text, and it appears next to the marker.
in game, you can call up the map, double click on it and type in text defining your own real-time marker.
my question: is there a way of getting at the text using script? editor-placed markers can be changed in terms of size and shape and position, in-game markers can be got at too.
but not text it seems. ho hum.